Dispatch··5 min
Why we opened with a full line.
The catalogue is nine styles across three materials, not one flagship. Here’s the logic.
NorthStar
/Company
A lot of wood-products companies open with one or two flagship SKUs and grow the catalogue after the brand takes. We took the opposite bet: a full line of signature styles on day one.
The reason is practical. A lumberyard or a fence-install crew needs the full fence line: a solid privacy panel, a both-sides shadowbox, lattice-top options in diagonal and square, and a modern wood-and-steel. Matching gates and custom sizes round it out. If we only offered one or two of those, the yard buys the rest somewhere else and our brand sits as a one-line on their quote. If we offer the whole line, they quote NorthStar end-to-end.
Opening with the full line was the only way to be a serious fence supplier to a serious yard.
Published by NorthStar, Company.
All journal entries →Keep reading
Craft
How many fence panels for 100 feet? The count, worked through.
Thirteen panels and fourteen posts for a straight 100 ft run, with the last bay cut down. What a corner and a gate change, and what the lot costs at our published prices.
Dispatch
Where to buy fence panels in the GTA: five ways, compared honestly.
The big box, a lumber yard, an installer who supplies and installs, the online metal-panel sellers in BC, and a factory-direct manufacturer: price, selection, lead time, delivery and who each one suits.
Dispatch
Fence panel prices in the GTA: NorthStar versus the big-box stores (checked September 2026)
Our published prices next to what a national big-box chain and the BC-based online metal-fence sellers were charging when we checked in August and again on 28 September 2026. Category by category, no names, every figure dated.
Pricing a fence?
Put a number on your run in a minute.
Draw the fence line on a map or type the lengths, and the calculator prices the panels, posts and delivery at our published prices.